Getting you closer to creative and technologically innovative people and brands.

Our series of global events brings you closer to the people and brands that are using creative and technological innovation to drive business growth.

The SMG Events series comprises Decoded Fashion, unbound and Novus.

Decoded Fashion   Unbound   CBC

Read more


Decoded Fashion connects decision-makers in fashion, beauty and retail with emerging and established technology companies.

As an intelligence source for these cutting-edge sectors, Decoded Fashion fosters creative partnerships between designers, retailers and media professionals on the one hand, and tech experts on the other. 

Through highly-interactive summits Decoded Fashion exposes the fashion community to new ideas, demystifying technology so that it can continue to forge a revolutionary path. Events include top-level speaker sessions, live demonstrations, hackathons, mentorship sessions and fashion start-up competitions. 

These take place, of course, in the world-renowned centres of fashion: New York, London and Milan.

Check out video highlights from Decoded Fashion’s 2016 London Summit.


"Being part of Decoded Fashion is a really great opportunity to work with thinkers across industries. It’s one of the first events of its kind and a great way to exchange some amazing ideas."

Grant Barth
Chief merchandising officer
Levi Strauss & Co


Decoded Fashion New York Summit
November 1-2, 2017


Decoded Fashion Milan Summit
November 16-17, 2017


unbound connects brands and corporates with disruptive technology, products and services in order to fuel their innovation and growth.

With a presence in Europe, China, South East Asia and Latin America, unbound works across three key areas: Festivals, Labs and Insights.

unbound Festivals are a global series of events that celebrate innovation. They’re specifically designed to connect brands and corporations with start-ups and the cutting-edge technology that they offer. 

unbound Labs uses the unbound network to connect brands and corporations with start-ups. Working with its partners through creative initiatives in key industries including fintech, retail, ad-tech and healthcare, unbound helps businesses solve the digital transformation challenges they’re facing, and thus build for the future.

unbound Insights identifies the patterns and relationships that connect emerging technologies with business.


"unbound brings together investors, startups, and entrepreneurs all in one place, allowing you to really find the synergies to build great companies."

Don Dodge
Developer Advocate

Check out the highlights from last year's unbound London event.


unbound London
July 19-20, 2017


unbound Miami
Nov 1-2, 2017


Responsive and responsible innovation leadership.

Novus is an annual gathering for the leaders who are charged with ensuring their businesses are fit for purpose and resilient to the pressures of a rapidly changing world. 

Unprecedented demographic shifts, political transformations, a changing world economy and social patterns reshaping have created a world that is complex and uncertain. At Novus, leaders will be considering how to innovate business models; deliver disruptive change to the products and services they produce; and have a workforce fully equipped to handle these challenges.

Novus is an invitation-only, closed-door event capped at 150 attendees, for a programme of provocative talks, interactive discussions and practical masterclasses connecting innovation leaders with inspiring people who are shaping the wider world.

This is not about the latest tech start-up, but about how innovation can, and should, allow established businesses to flourish in our fast-changing world.


Novus is an invitation-only event designed exclusively for CxOs, bringing them together with the big thinkers, visionaries and inspirational leaders who are transforming industry today.


"84% of CEOs agreed innovation is critical for their business growth and 80% believed their business models are at risk. However only 6% are satisfied with their innovation performance."

Global Innovation Survey


Novus London
Nov 11, 2017
Ham Yard Hotel



Stylus is our research and analysis membership service. We report on global trends across consumer lifestyle, product development and consumer engagement.

Advisory Services

Stylus Advisory offers members tailored support over and above the Stylus core membership offering. We work with you to solve your organisation’s unique challenges.

News and insights for the innovators, the creators and the curious.

Stylus Curve is our free, inspirational news site designed for anyone interested in creativity and innovation.

Our team of trend experts use exacting criteria to identify the must-read stories of the day concerning global innovation and the creative industries.