Meet the Stylus Experts
Consisting of 50 analysts and researchers, the Stylus team is joined by over 100 global contributors in 33 countries. We are passionate about sharing our expertise, intelligence and insights. Think of us as your in-house innovation team.
With over 18 years' experience in translating trends into design innovation, brand and product strategy, Tessa leads the global content team, guiding Stylus' content and creative direction. Before Stylus, she consulted on luxury and mass-market brands across a variety of industries including beauty, food, retail, architecture, transport, technology and packaging. She previously held the role of senior strategist and head of trends at Seymourpowell in London, working throughout Europe, the US and Asia with clients including Unilever, Samsung, Sony, Nokia, Ford and Jaguar.
Tamsin takes a holistic view across all of the content on Stylus, ensuring that standards are maintained and house style is consistent. Having spent four years in fashion and lifestyle e-commerce at Arcadia and Notonthehighstreet, Tamsin has developed a strong commercial focus. Prior to this she worked for six years at publisher Emap and forecaster WGSN where she analysed current and close-to-season trends. She has also consulted on trends for e-commerce retailer Stylistpick and produced features for Craft & Design magazine.
Hayley leads content strategy for Stylus' Consumer Lifestyle directory. She enables global brands and agencies to stay relevant by alerting them to how people and technology are changing. Hayley was previously acting managing editor at Global Blue, the international tax-free shopping business that produces print and digital shopping guides. Her first pitch won gold at the Cannes Lions Masters of Creativity, and she has delivered microsites, direct promotions products and marketing campaigns for clients including Selfridges, Montblanc and Chic Outlet Shopping.
In her role as editor of Consumer Lifestyle at Stylus, Kate maps trends in behaviours and attitudes, and explores changes in the tech landscape. Before joining Stylus, Kate worked in the legal industry, managing client relationships and developing new business in the energy sector. She has an MA in International Journalism with distinction from London's City University and has written for Vice, BBC Good Food, Stylist and Positive Luxury. Her interests include neuroscience, meditation and cooking with strange ingredients.
Fascinated by shifting global attitudes and cultures, Claire identifies emerging lifestyle, science and tech trends for the Consumer Lifestyle team. English-American, she comes to Stylus as a global nomad, having previously lived in San Francisco, Boston, Bogotá and Madrid. Claire has contributed to a range of multimedia outlets including Monocle 24, BBC/PRI's The World and NPR. She has a BA in International Relations from the University of Colorado at Boulder and an MA in International Journalism from City University London.
Mandy is head of Food, Beverage & Hospitality – covering food culture and consumption, flavour innovation, product development and technology, as well as leading innovations in travel and hospitality. Before Stylus, Mandy was executive editor at GDR Creative Intelligence, where she worked with clients such as Waitrose, Kraft, LVMH and Starwood Hotels. Mandy has curated content for Contagious, been a thought leader at Canvas8, and serves on the Advisory Council for the World Brand Congress. Mandy is also a prolific public speaker.
As assistant editor of Food, Beverage and Hospitality, Laura tracks everything from the latest flavour developments, dining concepts and global health food trends to new hotel and hospitality innovations. Before joining Stylus, Laura tested her chops working with brands agency-side on PR projects, working with the likes of Mondelez, Unilever and United Biscuits as well as wine, spirits and foodservice brands to bring their products to life in the press. She has a BA in Journalism and English Language from the University of Portsmouth and outside of work, her passion for food continues, including an enthusiasm for health and fitness, baking and eating out.
With 25 years experience in the fashion industry Emily has worked with mega names including Topshop, Walt Disney, Biba and Kookai. She has been a consultant for blue chip fashion retailers worldwide, created product in collaboration with major artists including Sir Peter Blake and worked on brand strategy for both the high-end and mass-market. Emily has also contributed to various published books on the history of fashion, popular culture and modern art and has also worked for British Vogue, Harpers & Queen and ID magazine.
Whether it's key influencers, new designers or fashion tribes, Hannah will know about it. She also reports on youth culture and emerging trends, and contributes to the seasonal fashion forecast. Hannah previously worked at WGSN and as a freelance stylist for clients such as House of Fraser, Topman and Rihanna. Her degree in surface pattern design and her work with influential musicians, brands and magazines means that she is the ideal person to keep Stylus on top of what is relevant right now.
Interested in the cross-section between fashion, culture, and society, Darian helps identify emerging moods and trends across the fashion landscape. She holds a first class degree in Media and Modern Literature from Goldsmiths University, and received a distinction in Fashion Journalism from Central Saint Martins, where her final project specialised in aspects of girlhood in fashion and pop culture – from catwalk feminism to The Gilmore Girls. She has contributed to fashion publications including Dazed, TANK and 1Granary.
A journalist and trend analyst with a background in design, Alice oversees Stylus' wide-ranging beauty coverage, bringing a visual eye to forecasts, catwalk analysis, industry trends and product innovation. Alice previously managed WGSN's celebrity, pop culture and beauty coverage, and has worked as a writer and stylist for The Independent, The Face, Arena Homme+ and FHM.com. She received first-class honours in Textile Design at Chelsea College of Arts and holds a PG Cert in Fashion Journalism from London College of Fashion.
Having worked for Stylus since July 2010 after graduating with first-class honours in Fashion Journalism from the London College of Fashion, Lisa is the Beauty editor at Stylus. She reports on trends, business news and industry innovation, with an eye for future developments based on consumer attitudes. Lisa is widely travelled, having lived in Africa and the Americas, and speaks fluent Portuguese. In her spare time, she contributes as a freelancer to online fashion and lifestyle sites Volt Café and Mode Media.
Dewi oversees Stylus' product design coverage, covering everything from motor shows to furniture fairs. She gets excited about innovative design that makes the world a better place. Dewi has worked across the design industry for more than 10 years, holding positions at leading cultural institutions in the Netherlands, and editorial roles at Bright Magazine and the Dutch Press Centre for Interior Design. She gained studio experience at OK-RM in London, where she managed projects for the Met, the Guggenheim Museum and Kenzo among others.
Sioban's experience spans design, manufacturing and trends for a range of clients including Nike, Swarovski and Lufthansa. Before joining Stylus, Sioban worked at WGSN as senior editor for Materials & Creative Direction and as a freelance design writer and consultant. At Stylus, Sioban guides the seasonal colour and materials direction and contributes daily trends and innovation articles. This work is supported by primary research from global design events and tradeshows. She also teaches a materials innovation course at Chelsea College of Art, London.
Lauren tracks the latest innovations in colour and materials across the creative industries. She provides future-focused research for the Stylus Colour Spectrum and Materials Focus Industry Trends and analyses key emerging shifts. With more than five years' experience in trend forecasting, Lauren previously worked as a fashion researcher for New York-based trend-forecasting company Fashion Snoops. She graduated with a BA in Textile Design from Central Saint Martins, and her passion lies in craftsmanship, tactility and considered use of colour.
Katie is head of Retail, disseminating trends, insights and innovation across retail – including digital commerce, store design and burgeoning business practices. Pre-Stylus, she spent 13 years navigating VM, store design and creative management for Habitat, Liberty, Yellowdoor agency and fashion production for Harper's Bazaar. She's authored two books on visual culture, Stylists: New Fashion Visionaries (2012) and Fashion + Music: The Fashion Creatives Shaping Pop Culture (2016), and is a founding member of futurist think-tank Digital Anthropology Lab.
Interested in innovation and the analysis of disruptive shifts within the retail landscape, Stefanie reports on everything from new store concepts to digital commerce and exciting consumer engagement strategies. With a background in visual communications and brand strategy, she has worked as a fashion stylist, visual strategist and social media manager, accumulating sound industry acumen. Holding an MA in Fashion Retail Management from London College of Fashion, a Diploma in Womenswear Design and a BSc in Economics, her passion lies in the amalgamation of contemporary design, retail and visual communications. Born and raised in Austria, she lived in Paris before returning to London.
Christian is head of Media & Marketing, overseeing Stylus research, reporting and forum presentations on trends in marketing, advertising, culture and media. Christian spent many years as a music journalist for the NME, before transitioning into PR, where he promoted a host of European start-ups including SoundCloud and Last.fm. Before joining Stylus, he worked as a digital communications strategist at the BBC, publicising iPlayer innovation and the BBC's digital coverage of the 2012 Olympics.
Julia holds an MA in Design Writing Criticism from the University of Arts London and a BA in Graphic Design from the Academy of Fine Arts Maastricht, Netherlands. She has written extensively on digital information structures and screen typography, the aesthetics of pop culture, and women in visual culture. Born and raised in Germany, she came to London via a brief stint in San Francisco, which set her on a life-long quest towards perfecting her al pastor recipe.
Alison oversees Stylus' US-specific research. She has more than 12 years' experience as an editor and analyst specialising in consumer attitudes. A seasoned traveller, the breadth of her knowledge stretches across multiple consumer industries, regions and demographics. Alison previously worked at forecaster WGSN and at Peclers Paris. As a freelance designer, she has worked for clients including Donna Karan, DVF and Victoria's Secret. She later joined the digital marketing team of department store Selfridges, and has also authored an MTV blog.
Marian is US senior editor for Stylus, based in New York. Previously she oversaw content for J. Walter Thompson's trendspotting unit, exploring global category, consumer, and technology trends, and their significance for brands. She has also worked as managing editor for Adweek, copy chief for Rolling Stone, and copy editor at InStyle. As a freelance writer, editor and researcher, she has also worked with companies including L2 Inc., Business Insider Intelligence, and Faith Popcorn's Brain Reserve.
Based in New York, Rob reports on a broad spectrum of events, as well as US-specific cultural shifts. Rob has previously written for multiple online publications including Bullett, Milk Made and PSFK. Additionally, he’s assisted with digital strategy methods at Matte Agency, Context Skin Care and The End Records. A graduate of The New School, he has a BA in Trends Analysis and Writing.
Nadia works across all the Stylus directories to ensure content is polished, perfect and delivered in the best possible style. With more than 10 years’ experience as a sub-editor and writer in print and online B2B publishing, Nadia most recently worked at Reed Business Information. She holds a BA in English Literature and Sociology from Reading University, and a Postgraduate Diploma in Magazine Journalism from PMA Media Training.
With a keen eye for detail, Ariadne helps to ensure that written content is of the highest standards across all Stylus channels. Prior to joining Stylus, she worked in an editorial role at Bloomsbury Publishing, looking after academic and illustrated visual arts books covering fashion, textiles and photography. Ariadne grew up in North London, and holds a BA in English Literature & Language from the University of Leeds. She can often be found chain-watching cookery programmes or scouring junk shops.
Rich is an in-house graphic designer/artworker with a solid ten years experience in both interior and graphic design studios. He graduated from Manchester Metropolitan University with degree in Interior Architecture and went on to practice as an interior design consultant for Jason West Design Consultants. Before joining Stylus, Rich was a creative artworker at global print giants SP Group.
Bethan is one of our in-house graphic designers, creating visual concepts for Stylus content both online and in print. She studied Graphic Design Communication (BA) at Chelsea College of Art & Design, and has since worked as a designer for a theatre and arts advertising studio, and as a freelance magazine designer for titles such as Libertine and the Telegraph Magazine. Prior to working at Stylus, Bethan worked at the Sunday Times on both the Style supplement and the iPad team.
Ciara creates and executes visual digital and print concepts for Stylus. Since graduating Ciara has taken on a number of Internships including at Harpers Bazaar, Brand Opus and Big Fish, where she worked on brand identity and editorial design. Prior to joining Stylus Ciara was a freelance designer for Capgemini where she designed branding and digital images for numerous campaigns and launches. Ciara studied Graphic Design Communication (BA) at Bath Spa University, before embarking on a post-graduation expedition to Australia and New Zealand.