Consumer Product identifies key drivers and inspiration to guide commercial product development.
Consumer Engagement delivers insights, innovations and opportunities in retail, brand marketing, culture and media.
Our four-stage approach ensures we are identifying industry developments that will have substantial business impact.
1. Research: We trawl the globe to investigate and identify emerging trends and innovations, gathering and processing information from industry experts, trade shows, conferences and more.
2. Synthesise: We make sense of emerging trends, establishing patterns, relevance and potential cross-industry impact, and distil them into coherent themes.
3. Deliver: We share our results with Stylus members via online content, webinars, innovation forums, workshops, presentations and beyond.
Restricted budgets, schedules and space are leading to a multipurpose approach to living. As they seek flexibility in all aspects of their lives, consumers are blurring the lines between work, travel, social and family life – opening up exciting new opportunities for brands.
A new breed of luxury traveller is forcing brands to rapidly rethink their service and engagement strategies. From big-picture planners and wild wanderers to transcendent travellers and low-risk rebels, Stylus identifies the top need-to-know cohorts.
Social media has become a platform where companies face widespread criticism for controversial advertising, with pressure so intense that even big global brands have ended up apologising and withdrawing campaigns. We explore the best practices for avoiding a digital fallout.
WHAT OUR MEMBERS SAY
"Stylus enables us to see the touchpoints that resonate across different industries, and to pull together a much broader view on trends happening in the world."
Head of design, womenswear & accessories
STYLUS MEMBERSHIP BENEFITS
What do you get with Stylus membership?
Membership enables real-time access to Stylus reports, images and analysis as they are published. It provides the latest research into conceptual and emerging trends globally and across industries, specifically with a view to understanding their impact on and application to business. Stylus members get access to:
WHO WE WORK WITH
We work with an eclectic range of brands and businesses across a variety of industries. Stylus clients include the biggest and most disruptive global brands, agencies, design firms, start-ups and retailers. These are just a few of the 500+ organisations we work with:
Dentsu / Saatchi & Saatchi / Nestlé / IHG / Ikea / Reebok / Edelman / PepsiCo / Nissan / Target / BBC / Kia / Anheuser-Busch / Adidas / Grey Group / Easyjet / Mattel / Shiseido / Warner Bros. / Bank of America / Luxottica and many more
BECOME A MEMBER
To find out more about becoming a Stylus member, complete the form below and we will be in touch shortly.
We're committed to helping our members drive innovation.
Get a taste of the full Stylus experience, and hear what Stylus members have to say about working with us.
We are unique in our focus on six core platforms of research:
We believe these six platforms represent the primary drivers of cross-industry innovation and disruption across the globe today.
Together, these Innovation Platforms serve as a filter for all our research and reporting, enabling us to pinpoint the most relevant trends and insights for our members.
WHAT OUR MEMBERS SAY
"There are many sources out there about trends, about the future, about what's going to happen. Stylus gives us the most creatively inspiring and connected take on those issues."
European strategy director
Consisting of 50 analysts and researchers, the Stylus team is joined by over 100 global contributors in 33 countries. We are passionate about sharing our expertise, intelligence and insights. Think of us as your in-house innovation team.
Updated daily, these short-form studies provide bite-sized snapshots of the most innovative developments across consumer lifestyle, product and engagement. These posts feed into, bolster and validate our core reporting.
Stylus Advisory offers tailored support over and above Stylus membership. We work with you to solve your organisation’s unique challenges.
Comprised of Decoded Fashion and unbound, our series of global events brings you closer to the people and brands that are using creative and technological innovation to drive business growth.
News and insights for the innovators, the creators and the curious.
Stylus Curve is our free, inspirational news site designed for anyone interested in creativity and innovation.
Our team of trend experts use exacting criteria to identify the must-read stories of the day concerning global innovation and the creative industries.